Rheya Boulevard: Vylette Trousers

Year: 2025

Tags:

Womenswear label based in New York City, merging architectural precision with emotional resonance to create fashion that transcends conventional boundaries. Each piece explores the profound connection between physical form and spiritual essence through its experimental approach to textiles and construction.

Their debut signature trousers, Vylette, exemplify this vision through innovative, contouring designs. While pushing creative boundaries, Rheya Boulevard remains deeply committed to sustainable manufacturing and community impact, collaborating with local artisans to ensure their fashion innovates both in design and social purpose.

Brand: Identity + Ethos

Etoile Studio partnered with Rheya Boulevard to bring their creative vision to life, delivering full-scale production and refined content development. From shaping the shoot’s overarching theme to curating immersive mood board inspiration, we crafted a visually compelling narrative that seamlessly embodied the brand’s essence.

Scope: Production + Creative Content